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Rewar service chain: Internet medical "all-loop mode" accelerated
 
Author:中國銘鉉 企劃部  Release Time:2017-6-27 14:43:34  Number Browse:487
 
On June 27, June 24, the company announced the launch of "a billion doctors' venture fund", which was recently raised by jingdong, sequoia capital and the health of the United States. At the same time, there are also seven lekang Internet hospital think tank, 3i smart medical co-create platform and "doctor group acceleration" plan, which can be seen in the determination of the doctor's side. 
 
At the same time, the group's move into artificial intelligence came at the same time. Seven nu-lax, founder and chairman of Shi Zhenyang said: "the doctor should value maximization in the age of artificial intelligence. If a doctor only by face to face service for patients, it is better to stay in public hospitals, and distinguish human doctors and doctors at the core of artificial intelligence is the emotion, innovation and research and development." 
 
In fact, the doctor, layout ahead of artificial intelligence, is already a common choice of numerous Internet medical practitioners, clove garden also recently released a doctor IP strategy, and launched the first artificial intelligence products. Plus successively set up Internet hospital, through self-built, mergers and acquisitions, joint methods such as the layout of the offline hospitals and clinics, domestic Internet medical regression rationality, service chain extension longer and longer, assets more walk more heavy, but how to profit, how to regulate, remains unanswered. 
 
Big circle doctor 
 
It is reported, 1 billion doctors venture fund to practise in seven nu-lax Internet hospital doctor, the doctor through treatment for patients to provide professional consulting and accumulate points, points will be used as the basis for the doctor to obtain the following several support, including venture funds. For doctors who want to have a private clinic, the group will offer private clinics, including money, operations and management. To provide financial support to doctors who wish to study abroad; Join the national elite medical entrepreneurship club; Personal branding. 
 
The acceleration "doctor group" plan is more a doctor for emerging group, has attracted the guangdong DE yue doctors group, magnetic love doctors group, joint doctors group, and the doctor, the doctor and the doctor group will be used to promote platform communication, using the Internet group, improve service levels, and the doctor branding and promotion. 
 
Shi Zhenyang told reporters: the 21st century economic report "seven nu-lax actually is to provide a three-dimensional hospital, the doctor came in through our system, remote medical treatment and prescription by offline agency to complete inspection, drugs can be door-to-door. Procedure in our platform the doctor will help patients do match, not all the operation will be made in 3 armour hospital, through the use of the Internet technology can guide patients to choose more convenient operation sites, doctor." 
 
Founded in 2010, it was originally a member of the first tier of domestic pharmaceutical e-commerce companies. At the end of 2015, seven nu-lax announced won the million dollars in just a month B round, former vice President of jingdong Jiang Haidong as chief executive, at the same time to launch mobile medical products big white clouds diagnosis (renamed after seven nu-lax doctor), the official mobile medical treatment. 
 
In march of this year, in the case of ningxia yinchuan, a highly publicized group of 15 Internet hospitals, the seven lekang Internet hospital appeared. Data show that seven nu-lax Internet hospital has drawn from 34 provinces, more than 300 cities, nearly a quarter of the country's doctors to join, the cumulative provides the patient with more than one million times remote slow disease diagnosis and treatment services. At this point, the seven rakkang's ecological map has covered the four major sectors of mobile medical, Internet hospital, pharmaceutical e-commerce and chain pharmacy. 
 
"The operation, the test is still in the process, soon will have results." "The Internet hospital is still in the process of exploration, but it is the only one that can realize the closed loop of doctors and patients, and it is necessary to burn money," shi said. 
 
It is worth noting that the investment of industrial capital is a great addition to the construction of the Internet medical ecosystem. 
 
Mid-february, seven nu-lax announced completed by day billion investment group (DCS), sequoia capital, jingdong and participation of the latest round of financing, among them, the days billion investment group chairman yu, chairman of the melt is beauty in health, seven nu-lax has made strategic cooperation and beauty in health, ecological medical tache in closed loop together through medical services. 
 
Extended ecological chain 
 
Since the birth of Internet medicine, the battle for doctors' resources has been the consensus of Internet medical enterprises. The first is the emergence of a light form of inquiry, which is to attract doctors to the Internet medical platform, or to enter their own Internet hospitals and offline clinics. 
 
Clove garden founder li tiantian pointed out: "the doctor before it is only by hospitals to manifest the value of their business, Internet, mobile Internet, big data, provide the doctor value space derivative, in patients with Internet platform to provide simple answers, medical training and so on, the doctor can also reflect the value." 
 
To this day, it is a bigger trend to encourage doctors to start their own businesses and build doctors' IP. 
 
As early as last year on March 10, tencent's love teng doctors signed with 9 domestic doctors group platform, through the tencent big data technology and intelligent medical experience, both doctors to provide customized service. And veteran Internet medical enterprise clove garden also released a week ago cloves curry buffet live platform, and publish the clove doctor IP system development plan, through professional ability, the audience choice, brand positioning and communication platform to help doctors to develop its own IP. 
 
The current policies affecting doctors' employment include reforms in large public hospitals, said liao xinbo, a former health and family planning inspector in guangdong province. The reform of the personnel system, the doctor from "the unit person" to "the social person"; The process of social practice is speeding up. 
 
Doctors face value refactoring as they move. China research hospital association deputy secretary-general li dong said: "the Internet technology development cannot leave the original one, the next step of artificial intelligence, the development of information technology, especially information and quantum computer applications of big data, will bring new trend to our diagnosis and treatment for the disease." 
 
In terms of medical artificial intelligence, technology giants such as Google, apple and Microsoft have already made big plans, and Internet healthcare is also trying to get a piece of the action. Not long ago, the first dermatological artificial intelligence diagnosis system was published in lilac park, and seven rakuon launched the seven lekang Internet hospital think tank and 3i smart medical co-create platform. 
 
Reporter learned that the 21st century economy, the think-tank has ten members of an expert, plans to engage member of 10, 100 well-known doctor expert group, has achieved the national well-known experts in 10000 registered on the platform. And on the "3 I medical wisdom to create a platform", connect the main body of the medium is related to the patients' whole life cycle of a variety of data, including a medical, the first option, appointment, medication, exercise, in order to realize the platform on the doctor, the doctor, hospital, the Chinese and foreign medicine group companies, inspection agencies such as the main body interaction, integration and innovation. 
 
The relevant person in charge of seven nu-lax pointed out: "the basis of artificial intelligence is big data, have enough large amounts of data, is the basis of analysis, study. Seven nu-lax current drug database, the data to the patient, logistics information, such as data are accumulated, the future for a medical that ring through the patients physical examination data. Overall, a large number of patients with full cycle data, will provide the solution of artificial intelligence in future ecological data base." 
 
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