"Wechat business become more and more difficult." This sentence has become now the wechat business agent and micro goods brand, head of the mantra. The phrase reflects the current wechat business situation. Traditional wechat business suffered what kind of market upheaval?
Terminal consumption less and less, goods hoarding in the channel, the agent team maintenance cost is too high, even a large team of collapse collapse.
Wechat business has entered the market inflection point?
Traditional wechat business industry development bottlenecks, stock up, circle agent type wechat business model has been abandoned.
Since 2014 wechat business has experienced four big change in the business mode. Traditional enterprises in a large number of small commodity brand performance under the background of the explosion were declared a wechat business, friends also are filled with all sorts of do wechat business of making a fortune, luxury car a person of extraordinary powers curtilage impetuous, wechat business industry limelight. And wechat business due to the brand mixed and disorderly, stock up seriously, the agent was the man's head into small white problems such as concentrated outbreak, usher in a reshuffle of inflection point.
However, behind the wechat business experience type precipice collapse this year, is a sound, and a sound of thunder, yunnan baiyao, lanswe group and made white, a growing number of industry leading brand announced to join into wechat business, and the recent WeChat friends also set off a bombshell: guilin watermelon frost comprehensive oral care industry leading enterprises into wechat business, set sail oral care blue ocean market.
Now the wechat business development path from the savage growth with a less known and inferior brand to standardize the normal product, and then to the traditional big brands. With traditional enterprise resources with the support of the brand, brand planning on the system, product quality control, team construction and so on are done by the traditional enterprise, wechat business in the past and assorted chaos evade, industry leading enterprises with high brand awareness and product reputation escort wechat business industry market.
As guilin sanjin group "oral care strategy" officially released, heighten the national oral enterprises into the first gun, wechat business shoulder to pass the oral care health burden, will eventually the concept of health to the families.
Guilin watermelon frost as oral industry elite troops, 50 years focus on oral care, won the national "mark of origin" and "national secret recipe" protection certification, the layout of wechat business channels to release "oral care big strategies", based on the strong scientific research strength and excellent product quality to establish industry standards, more marked the traditional start brand for the first time big health market segment, segment in the field of professional brand strong attack, professional people do professional thing, to standardize the wechat business supply channels, mold industry benchmarking, helps to promote the healthy development of wechat business channels. |
